Building backlinks is like weight training. Sure, you can buy all the equipment and start doing it from home. But where do you begin? How do you know if you're using the right techniques, or if ther...
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Should 404 errors be every webmaster’s nightmare? What are 404 errors? What impact do they have on SEO? Is there a correct way to implement 404 redirection? These are the questions we'll be answ...
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When it comes to your SEO, the consequences for cheating can be far more damaging and permanent. Google is targeting unnatural links, or links that have been built or acquired in ways that it perceiv...
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Let me start by saying this: I have nothing against SerpBook. I actually think it's an extremely useful and powerful marketing tool... ...if your only concern is keyword rank tracking. That's it's bre...
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Remember the days when you had to sprinkle the exact keyword in your content a certain number of times to help search engines understand your webpages? Well, those days are long gone. In 2013, Google
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There's a general bias that artists only care about their craft and not much else. And so there isn't much advice out there for them when it comes to link building. Sure, there's information about ...
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To Google, building black hat backlinks is a capital offense. Sure, you could be lucky to escape the hammer for a while. But the more likely scenario is that you’ll just lose money, time, energy and,
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Scoring sports backlinks is simple but not easy. It’s like scoring in soccer: You need to kick the ball into the goal. But the challenge is that you have to get past the other team! The same dyna...
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Winning backlinks in the financial industry is tough—especially when you're not a top multi-national bank. American Banker reports that leading banks are increasing their annual marketing spending b...
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From time to time, you may need to move your site. This could be due to a redesign, rebranding, landing page A/B testing for the purpose of marketing, domain change, and traffic redirection towards u...
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